Retail basket analysis and customer segmentation – Conducted deep-dive analysis on 500k+ retail t...Retail basket analysis and customer segmentation – Conducted deep-dive analysis on 500k+ retail t...
The network for creativity
Join 1.25M professional creatives like you
Connect with clients, get discovered, and run your business 100% commission-free
Creatives on Contra have earned over $150M and we are just getting started
Back to feedPost
Digital's avatar
Digital Fusion logo
Digital Fusion
• Jul 27
Retail basket analysis and customer segmentation – Conducted deep-dive analysis on 500k+ retail transactions using Apriori and FP-Growth to discover cross-sell opportunities, identifying high-lift product associations and seasonal purchase patterns. – Performed RFM customer segmentation, improving potential cross-sell rate by 18%, and built interactive dashboards. – Tech Stack: Python (pandas, NumPy, mlxtend, scikit-learn), SQL, Tableau, plotly.
Completed work
Data AnalysisData ScienceData Visualizationscikit-learnSQLTableau
Post image
Back to feed
The network for creativity
Join 1.25M professional creatives like you
Connect with clients, get discovered, and run your business 100% commission-free
Creatives on Contra have earned over $150M and we are just getting started