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Taste Test
Is it Mood-board 01 or Mood-board 02!
Which mood-board do you think the client selected?
13 voted
76%
4 voted
24%
17 votes
Closed
1 feels more aligned!
Yeah, the client went with the 2nd one!
01, because the monotone mark and plain packaging are the easiest thing to brief a supplier from, and clients tend to pick the board with the least execution risk. 02 is the more memorable route though - the old Bollywood type and the local-language layer are what someone would...
Really like your thought process -would love to collaborate some day with you :) Interestingly, the client went with the 2nd one - local language integration was something that they wanted to include.
They went with the 2nd one, had slightly more variety.
Going with 01, it feels tighter and more intentional while 02 reads a little busy. Clients usually pick the one that looks safe to sign off on, and 01 has that calm confidence. Curious to hear which one won.
Yeah! Good to hear your thoughts - the clients usually do pick the safer one. But interestingly, they went with the 2nd one.
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