A vision to build a residency where founders do a year's worth of work in one month.
And he needed my help to shape out the Brand's Idenity
Most designers would have opened Figma immediately
But I sat with him just asking questions
Who is this for,
What should it feel like to be inside this community,
What does the brand say before anyone reads a single word,
After multiple Iterations then we built Lightyear
Because the best brand work does not start with colors and logos
It starts with understanding what the founder is actually trying to make people feel.
Design is not decoration
It is the first investor pitch your company makes
And it either builds trust or breaks it before you say a word
Hi, I'm Marvis. I run Mube: a B2B Design studio. Follow along for insights on my product/design journey, lessons from past agency mistakes, and the workflow that helped me scale from $0 â $18k/month: https://calendly.com/dosamarvis/30min
've reviewed 50+ startup websites, and I noticed a pattern.
Their hero sections are often simple. They tell you who the product is for and what it does.
While working on this redesign concept for
@Alloovium, I wanted to explore a different direction.
Their original website already explained the product and its audience.
But what if the hero also used visuals that reflected the world their customers work in?
People often scan websites before deciding what to pay attention to.
Relevant visuals can catch their attention and create a connection with the audience before they start reading.
So I explored a few visual directions inspired by the construction industry.
Building a startup? I'd love to help you explore a new direction for your website.
Are you still designing Brand Guidelines presentations from scratch?
I created this Mini Brand Guidelines template as a modular, editorial-style system built to help designers and studios present brand identity work with structure and clarity in no time.
Whether youâre delivering a new identity to a client or documenting internal brand assets, this template provides a confident, consistent framework.