i’ve been posting here for a while and somehow never introduced myself to my 53 followers 🥹 probably should fix that i’m kaleab product + brand designer i’ve spent the last half decade working with tech startups and agencies, and i especially love projects where i get to touch everything product → brand → web somewhere along the way, i even worked for a yc-backed startup some lore: → current “i can code but please don’t make me” designer → i love going to the gym → i’ve pivoted a lot: personal trainer, english teacher, design engineer... → can go down a marketing psychology rabbit hole very easily if you’re a founder building something or a designer making it better, stick around no course. no newsletter. nothing to sell you.

Scaling an Amazon Private Label brand through data-driven strategy and performance optimization