Nice build Hammed! That marquee slide + before/after section is fire for a beauty brand 🔥 Love the hero selection. I do similar lipstick/beauty stores on Shopify — what theme are you using? Let's connect bro, I'm Yekeen from Ibadan too!
A Shopify store might look great on a computer but feel completely different on a phone.
That's why mobile optimization matters.
When reviewing a store's mobile experience, I pay attention to things like:
→ Easy to use navigation
→ Readable product descriptions
→ Clear product images
→ Buttons that are easy to tap
→ Proper spacing between sections
→ Product pages that fit the screen
→ A smooth path from browsing to checkout
The goal isn't just to make the desktop design smaller.
It's to make the store comfortable and easy to use on a mobile device.
Because customers should be able to browse products, understand what they're buying, and take the next step without unnecessary frustration.
A good mobile experience is an important part of good Shopify design.
Have you ever left an online store because it was difficult to use on your phone?
Good list. I'd add a 6th: the "Discourage search engines from indexing this site" box under Settings → Reading. It often stays ticked after a staging launch and adds noindex to every page. Small note on #4: multiple H1s aren't a problem on their own for Google; a clear heading structure matters more.