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Creators are building businesses, not just audiences.
That idea shaped the identity I created for Cimilar, from strategy and logo to typography, colour, and visual direction.
Check out the project here.
#BrandDesign #BrandIdentity #VisualIdentity #LogoDesign #LogoDesigner #BrandStrategy #ArtDirection #Typography #GraphicDesign #SaaSDesign #CreatorEconomy #StartupBranding #DigitalBranding #ProductBranding #CreativeDirection #DesignProcess #CaseStudy #ContraDesigner #Designer #BrandDesigner
The identity feels especially coherent because the strategy, logo, typography, and colour direction all read as one system. The Cimilar facade piece is a strong example of carrying that system into a real-world touchpoint.
The network for creativity
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Creatives on Contra have earned over $150M and we are just getting started
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