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A brow studio deserves more than a booking link. So I gave one a website that literally blooms. 🌷
For the @Base44 #GiveItAGlow challenge I picked Natural Glam by Piia — a brow, lash & permanent-makeup studio in Tallinn with a 5.0★ rating from 40+ clients… and no real website. Just a Setmore link and a Facebook page.
Before: a plain, generic Setmore booking page. Functional — but nothing that captured the calm, natural, high-craft feeling of her work.
After: a cinematic, bilingual (🇪🇪 ET / 🇬🇧 EN) site where a single tulip opens petal by petal as you scroll — from closed bud to full bloom — revealing the brand, the service menu, and real reviews as it blooms.
What's inside:
🌷 Scroll-driven "bloom" hero — a real tulip opening frame-by-frame, tied to your scroll
💅 Full service menu in 3 categories with one-tap booking
⭐ 5.0 rating + latest client reviews, linked to live Setmore reviews
🌍 Estonian + English, switchable
📱 Fully responsive, tuned for smooth mobile performance
🤖 "Lumi" — an AI booking concierge that greets visitors, recommends treatments, and captures leads 24/7
The automation (the part that saves Piia's hours):
A full booking-lifecycle flow — every new appointment automatically creates a lead in the database, sends the client a confirmation, schedules 24h + 2h reminders, pings Piia, and after the visit sends a thank-you with a review request. → Fewer no-shows, more reviews, zero manual admin.
Base44 genuinely impressed me — this went from concept to a live, automated product faster than I could've hand-coded a static page.
🔗 Live: https://bloom-by-piia.base44.app
#GiveItAGlow @Base44
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For the @Base44 #GiveItAGlow challenge, I redesigned JosBeauty — a real beauty business — into a more premium, modern, and useful online experience.
The challenge is about choosing a real local business, improving its digital presence, and adding automation that helps the business work better — not just creating a pretty website.
Previous online presence:
Website: https://josbeautystore.com/
Instagram: Jo's Beauty Store 🌿
New website:
https://shyen-mind-flow.base44.app
For this project, I focused on creating a cleaner and more professional beauty brand experience. The new site includes a polished homepage, service sections, treatment details, before/after content, beauty-focused blogs, mobile-responsive design, and clear booking CTAs.
I also added automation to make the website more useful for the business:
• AI FAQ chatbot to answer questions about services, pricing process, treatments, booking, and aftercare
• Appointment inquiry flow to help visitors request a booking
• Lead capture automation to collect client details
• Admin dashboard to help the owner manage inquiries
• Blog-to-booking CTAs to turn educational content into potential appointments
The goal was to give JosBeauty a stronger online presence and a better way to turn visitors into real clients.
This is more than a redesign — it is a practical business tool built to improve trust, answer customer questions, capture leads, and support bookings.
Built with @Base44 for #GiveItAGlow.
nice animations
For the #GiveItAGlow challenge, I partnered with a real local tattoo studio and transformed its outdated online presence into a modern, business-ready experience built entirely with Base44.
Instead of creating just another portfolio website, I focused on solving real business problems. The new experience includes an AI-powered consultation assistant, a structured booking workflow, artist recommendations, educational aftercare resources, a searchable portfolio, a professional blog, and automations that help reduce repetitive inquiries and streamline customer communication.
The goal was simple: create something the studio could genuinely use—not a prototype, but a polished, responsive website that improves both the customer experience and day-to-day operations.
Highlights
🎨 Complete premium website redesign
🤖 AI consultation assistant
📅 Streamlined consultation and booking workflow
📚 Educational blog and aftercare resources
👨🎨 Artist profiles and searchable portfolio
⚡ Automated inquiry management, confirmations, reminders, and follow-ups
📱 Fully responsive and production-ready
Huge thanks to Base44 for hosting this challenge and encouraging builders to create tools that deliver real value to local businesses.
#GiveItAGlow @Base44 #Base44 #WebDesign #UIDesign #UXDesign #NoCode #Automation #AI #SmallBusiness #TattooStudio
https://ink-house-archive.base44.app
absolutely fine
Giving a Local Business the Digital Glow Up It Deserves
For the #GiveItAGlow challenge, I chose FACE FOUNDRIÉ, a beauty and skincare business with an existing online presence, and reimagined how customers experience the brand online.
Before
(https://facefoundrie.com/)
Their website shared the right information but left room for a more modern, streamlined customer journey. Visitors had to navigate through multiple pages to find treatments, compare services, and book appointments, with little personalized guidance along the way.
Using Base44, I designed and built a fully responsive website focused on simplicity, elegance, and conversion.
The new experience includes:
✨ A premium, mobile first design
✨ Clear service discovery for facials, brows, lashes, and skincare
✨ A redesigned membership experience
✨ Faster and more intuitive appointment booking
✨ An AI powered Skin Expert that helps customers choose the right treatment based on their skincare goals
Automation
To create real business value, I implemented an AI Superagent that answers frequently asked questions, recommends treatments, guides customers through the booking process, and reduces repetitive customer support. I also added automated appointment confirmations and lead capture to streamline communication and improve the customer experience.
This project demonstrates how thoughtful design and automation can help local businesses save time, improve customer engagement, and create a more memorable digital experience.
Thanks to @Base44 and Contra for creating a challenge that encourages builders to solve real world problems for local businesses.
#GiveItAGlow #Base44 #Contra #WebDesign #UIDesign #Automation #ArtificialIntelligence #SmallBusiness #CustomerExperience #NoCode #AI #UXDesign
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