Adorama: 13 Years of 24/7 Support for a $500M+ E-Commerce Platform

Preview description: We provided long-term 24/7 technical support for Adorama’s $500M+ ARR e-commerce platform, helping maintain 99.8%+ uptime, ship 2 releases per week, and keep team turnover at around 12%.

Full description:

Problem Adorama needed a long-term technology partner capable of supporting a complex e-commerce ecosystem while maintaining business continuity, preserving product knowledge, and scaling engineering capacity as the platform evolved.

Solution Over 13 years of collaboration, IT Craft scaled from a single engineer to a 54-person team supporting multiple areas of the platform. Our engineers became part of the client’s product cycle, supporting frontend, backend, testing, monitoring, platform maintenance, and infrastructure optimization.

The team helped keep the platform stable while releasing updates on a predictable schedule. IT Craft also supported recruitment, onboarding, team management, and retention, making sure new specialists joined quickly and product knowledge stayed inside the team. This setup gave Adorama continuous support for a high-revenue e-commerce platform instead of short-term development help.

Results

Maintained 99.8%+ uptime across a $500M+ ARR e-commerce platform.

Scaled the dedicated team from 5 to 54 specialists.

Delivered an average of 2 production releases per week.

Maintained team turnover at approximately 12% throughout long-term cooperation.

Tech Stack:

C#

.NET Framework

JavaScript

jQuery

ASP MVC

MS SQL