As part of a creative brief, I developed the branding and menu design for BGL 🥯, a modern bagel bar concept where customers can build their own combinations from a wide range of ingredients. The goal was to create a visual identity that felt flexible, approachable and playful, reflecting the customizable nature of the experience. To support this, I designed an illustrated bagel mascot, experimenting with a more expressive and unconventional style compared to my usual work. This project was a great opportunity to explore a lighter, more character-driven direction while maintaining a clear and cohesive design system.

This looks clean and well thought out. How long did it take you to bring everything together?

AV8Jet Charter - Premium Aviation Brand Identity A complete brand identity system designed for a private aviation company focused on premium charter experiences. The goal was to create a visual identity that feels elegant, trustworthy, and high-end, while remaining clear and scalable across all touchpoints.

We focused on a minimal, clean, and aviation-inspired identity:

• refined typography with strong hierarchy • simple but memorable logo structure • consistent icon system • balanced and premium color palette

Each element was designed to work seamlessly across digital and physical applications.

🔹 What was designed

✔️ Logo system (primary, compact, icon) ✔️ Brandbook & usage guidelines ✔️ Color system ✔️ Iconography system ✔️ Scalable visual language

Looking to build a strong, premium brand identity for your product or company? Let’s create something clean, strategic, and memorable.