I’ve been razzmatazzing and flibbertigibbeting with Claude Code and somehow ended up with a new yels.dev.
It finally feels like me: simple on the surface, slightly complicated underneath, and very much alive.
You can see who I am, what I do, the work behind Herodot, RaptorLabs, CyberLink Security and Solmint, plus a selection of projects I’ve built across AI, cybersecurity, Web3, product systems, education, archives, and experimental digital spaces.
The simple-on-the-surface, layered-underneath idea comes through so clearly in the presentation. I especially like how the project archive turns the site into something to explore rather than just a résumé of links.
If you're a freelancer or independent, you're running a one-person business.
You need a marketing strategy too.
Your time is split between doing the work and finding the next client. Posting more won't always solve the problem. Sometimes your offer needs to be clearer, your work needs stronger proof, or it needs to be easier for someone to enquire.
i made a free 34-minute guide to help you work out what deserves your next ten marketing hours.
It covers your offer, content, ads and the route to an enquiry, with a decision tree to help you choose what to fix first.