Bunking is a fictional burger brand created as a social media design concept. The project explores how a consistent visual style can make promotional and informational content feel like part of the same brand.
The Approach
I developed a bold, playful visual direction built around red, cream, checkerboard patterns, and food photography. The layouts were designed to feel casual and energetic while keeping the information clear and easy to scan.:
The dark-background rule is the one I'd want numbers on before committing to it. A big share of the audience is browsing in dark mode, where a dark thumbnail sits against a dark UI and loses its outer edge entirely, whereas the yellow one here keeps its shape in both themes. Do...