I had a client who created an AI-powered job application product. I designed it from 0 -> 1, but ...I had a client who created an AI-powered job application product. I designed it from 0 -> 1, but ...
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Rahul's avatar
Rahul Luthra
pro
• Oct 20
I had a client who created an AI-powered job application product.
I designed it from 0 -> 1, but I saw a bottleneck in their business model.
They had a paywall at the end of onboarding.
That blocked users from seeing/experiencing the product.
So, I told them to change it to a freemium style, letting users see the value, but gating features.
Users could create resumes and cover letters, but couldn't use functions like 'auto-applying' to jobs.
Weeks later, they saw more subscribers.
Seeing value = better conversions.
I was hired to design a product, but ended up redesigning their business too.
That's the shift that makes us irreplaceable:
From a designer to a design partner.
User ResearchUX DesignUI DesignFigma
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Jesutofunmi's avatar
Jesutofunmi Oluwalade
• Oct 20
@Rahul Luthra this is a magestic way to make a company keep you forever 😁. I for one believe we are not just designers to make the company product just look good and all. The ease to use and accessible must be evident that it boost the business side of that company. Well-done Rahul this is how it should be done.
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