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I know I mentioned there would be two more projects by the end of the month, but life had other plans. Still, I wanted to keep my promise, even if only halfway.
Here's ELYO — a modern supplement brand designed to help people build better routines through focus, energy, recovery, and daily wellness.
Check out full project: https://contra.com/p/mkU7s6AX-elyo-brand-identity?r=adam_wpflngcm
The network for creativity
Join 1.25M professional creatives like you
Connect with clients, get discovered, and run your business 100% commission-free
Creatives on Contra have earned over $150M and we are just getting started
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The sound behind the symbol.
A preview of the visual identity for La Original, a brand that has connected musicians with authentic instruments and trusted brands since 1979.
The identity begins with a simple observation: instruments may change, styles may evolve, but they all share the same purpose.
Sound.
The symbol combines the initial O from Original with expanding sound waves, expressing the moment where every musical experience begins. It avoids representing a single instrument because the brand has never belonged to just one. It belongs to everything that makes music possible.
Its simplified form allows the symbol to adapt across every touchpoint while preserving its clarity over time.
Like music itself, the symbol is not only meant to be seen.
It is meant to be felt.
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Killer identity work. "The sound behind the symbol" is such a clean thread to build a brand around, you can feel the intention.
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