The Easy Lens Challenge is LIVE! Check out the full guidelines here. Some quick tips on how judges are scoring 📋 Judges score every entry on four things:

1️⃣ Creativity + originality 2️⃣ Best use of a Tool (games, face gen, Video Transform) 3️⃣ Lens+ performance 4️⃣ We review every submission, so we can tell when a Lens is a remix of someone else's entry. Those remixes just won't carry much weight on creativity and originality, and that's a full quarter of the score. Original ideas get the most weight. You've got until August 4, 11:59pm PT. Plenty of time to build something only you would think of. Explore. Play. Create.

👄 I made a Snapchat Lens that turns your own mouth into a gambling problem.

Open your mouth and a gum bubble starts growing. The longer you hold, the faster the points climb. Close in time and you keep them. Hold too long and it pops and takes everything with it💥

There's no warning before it goes. That's the whole game.

162 people played it in the first 24 hours. 🏆 My record is 112 — most people stop way too early.

Link below. Beat me.

awesome!