The network for creativity
Join 1.25M professional creatives like you
Connect with clients, get discovered, and run your business 100% commission-free
Creatives on Contra have earned over $150M and we are just getting started
Back to feedPost
CASE STUDY
Biomat needed a brand identity system capable of positioning a biotechnology company specializing in biomaterials for the healthcare sector. The project ranged from the corporate visual identity and brand guidelines to a comprehensive wayfinding system and a launch campaign for a new product line.
The main challenge was to develop a consistent identity across multiple media and create a campaign with a distinctive concept: the shadows and reflections of biomaterials were transformed into iconic works of world architecture, drawing an analogy between scientific innovation and humanity’s greatest achievements.
The result was a comprehensive, robust, and scalable branding system that unified communication, spaces, and products under a single visual language, becoming one of the brand’s most complete projects and earning recognition through a design award.
PROJECT SUMMARY
Comprehensive branding system for a biotechnology company, including corporate identity, brand manual, wayfinding system, and product launch campaign featuring an award-winning visual concept.
The network for creativity
Join 1.25M professional creatives like you
Connect with clients, get discovered, and run your business 100% commission-free
Creatives on Contra have earned over $150M and we are just getting started
Related posts
VI Studio — Landing Page Design for a Mixed Reality Headset Brand 🥽
We designed a bold, cinematic landing page for VI Studio — a mixed reality hardware brand positioning itself at the frontier of spatial computing, immersive vision, and real-time intelligence.
🧩 The design is built around a single powerful statement: See Beyond Reality. A dramatic full-bleed hero with a neon-lit headset and high-contrast dark palette creates an immediate sense of technological depth, while compact spec callouts keep the product grounded and credible.
Special attention was given to:
• cinematic hero composition with editorial-grade CGI product photography
• technical spec UI — 120° field of view, <8ms latency, spatial interface — surfaced cleanly without overwhelming the visual
• seamless desktop-to-mobile adaptation including a full-screen overlay navigation
• amber-orange accent system that adds warmth and energy to the dark base
• typography hierarchy that balances impact with clarity across all breakpoints
A high-voltage digital presence that makes a hardware product feel like a cultural moment — designed to capture attention, build desire, and drive early adopters to launch.
Looking to design a product landing page that matches the ambition of what you're building? Let's create something that turns heads!😊
Amazing work
EON Bike — Electric Motion Reimagined
Sick work 🔥
Aven is a next-gen AI intelligence brand built around transformation and speed. The identity centers on a bold geometric mark — a dynamic double-arrow motif that communicates forward motion and data exchange, rendered in high-contrast acid green on deep black.
The color system is unapologetically bold: electric green (#B6F000 range) paired with near-black creates instant visual authority in the AI/tech space. Every touchpoint — from the app icon to tote bags — holds the same visual weight, making the brand system feel cohesive and premium across digital and physical applications.
Deliverables included:
Logo mark + wordmark lockup, brand color system, icon/app version, pattern system, mockup presentation across merchandise, mobile, and digital media.
Built for AI, SaaS, and intelligence-driven brands that want to own their visual presence.
#BrandIdentity #LogoDesign #AIBranding #TechBranding #SaaSDesign #GeometricLogo #VisualIdentity #BrandSystem #LogoDesigner #CreativeDirection
Really clean and impactful work.
Trending
Claude
Claude has entered the design space. How are you using Claude Design?
Contra University
Learn from expert creatives how to earn more using next-gen AI tools.
MagicPath
The canvas is infinite, and exploration is becoming the workflow. How are you using MagicPath?
creativeaiflow
Creative AI workflows are evolving. What tools do you use, and what are their strengths and weaknesses?
freelancerlife
Freelancer life is wins, pivots, and everything in between. What’s yours right now?