Upsell after the Add to Cart, not before it. I see stores put a pop-up, a bundle offer, and a related-products carousel in front of the buyer before they have even decided to buy. That is not selling, that is interrupting. Let the buyer say yes to the one thing they came for first. Once they click Add to Cart, that is your moment. One relevant add-on, one clear benefit, one tap to add it. A phone case with a phone, a refill with a consumable, not five random products. Move the upsell to after Add to Cart and watch how many more buyers actually reach checkout. Where do you show your upsell right now, before or after Add to Cart? #Shopify #Ecommerce #MetaAds