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Email Marketing & Content Strategy for a US Hair Care Brand
Worked as a remote copywriter and email marketing strategist for Eyí Dára Naturals, an American DTC hair care brand. Delivered blog posts, email flows, podcast scripts, and social media copy across the brand's full content calendar. Came in on a one-month contract and was retained based on performance. Maintained consistent brand voice across all platforms and channels.
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meet tofu 🐶 - a pixel corgi that lives on my shipped work, dies on my laziness, and can haunt me forever (probably). built under 48 hours.
go visit while he's alive: https://tofu-hark.zocomputer.io/
tofu is a personal website with consequences.
pixel-art corgi. health bar wired to github and linear. every hour of silence drains him, live, in front of anyone watching. as health drops the scene shifts cooler and dimmer.
below 20%, any visitor clicks "generate shame." zo's llm writes a meme using my exact idle hours and last commit. memegen renders it. posts to discord. my phone buzzes.
when he hits zero: eulogy, tombstone on /graveyard. 50 flowers from strangers and he comes back from an egg.
tofu talks to visitors continuously - zo llm reads his health, idle time, the hour, whether you've been before. at 3am: "it's 3am and we're both still here."
zo-native: zo llm (minimax 2.7) · zo native database · zo sms
connected: github · linear · letterboxd + tmdb · memegen api
48 hours. 14 animation states. 3 live environments.
the creative vision:
most personal websites are finished before you visit. i wanted one that changes based on whether i'm working.
two worlds on purpose: the main site is a game hud - 8-bit pixel art, press start 2p, 14 animation states. the graveyard is victorian - playfair epitaphs, collective resurrection. deliberately different planets.
the shame mechanic works because it's specific, not clever. zo llm knows my exact idle hours and last ticket. generic shame bounces off. specific shame doesn't.
zo native throughout - llm, database, sms. this is what personal computing looks like when the infrastructure gets out of the way.
:: :: ::
Here is how I used Fuser to create a non-existent Supreme x The Monkey campaign along with interactive web site assets for users.
Let's be honest, if you have ever seen that monkey- it creeps anyone out. I had the perfect idea to mix it with Supreme because they are known for "weird" collabs of this sort.
I created a jacket design by hand and built a whole photoshoot campaign along with web site assets around it ready for launch.
Tools used inside Fuser: compositor nodes, creative code nodes, prompt nodes, image generation nodes.
Would you wear this? To be honest- I would
Black or blue, what is your pick?
Workflow link: here
Nice!
You've built the email. Layout is done. Copy is approved. Then someone notices the product image background clashes with the design.
Now you're opening Photoshop. Re-exporting. Re-uploading. Waiting for the designer if it's not your strength. All for a fix that should take 30 seconds.
Stripo just added AI image editing directly inside the editor. You select an image in your layout, describe what needs to change in a short text prompt, and the image updates in place. No tool switching. No re-uploading.
A few things it handles well:
• Background removal
Product photo has a messy background. Select "remove background" from the preset options and get a clean cutout you can place on any color.
• Banner color adjustments
Campaign palette changed last minute. Update the banner's dominant colors without redesigning it from scratch.
• Text translation in images
Sending to multiple regions. Change the text language inside the image directly, no need to create separate versions in a design tool.
The key thing for freelancers: these fixes usually happen at the worst possible moment. The email is done, the deadline is close, and one visual detail is off. Being able to handle it without leaving the editor or pinging a designer saves the send.
It works best for quick, single-step changes. Not a replacement for full design work, but for last-minute production fixes it removes a real bottleneck.
Full walkthrough with examples: https://stripo.email/blog/improve-email-visuals-with-stripo-ai-quick-image-edits-inside-the-editor/
What's the last-minute image fix that's cost you the most time on a project?
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