Maintained and optimized an existing email system built around evergreen content and long-standin...Maintained and optimized an existing email system built around evergreen content and long-standin...
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Kalee Dillard
• Dec 12
Maintained and optimized an existing email system built around evergreen content and long-standing entry points.
Without creating new opt-ins or publishing new content, the system added 671 new subscribers over 30 days — simply by continuing to deliver the right content to the right people automatically.
This project shows how a well-built email system can keep growing an audience and driving traffic in the background, even when no new content is being created.
Email AutomationEmail Development Email MarketingKit
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