Shopee Ads, optimized product targeting and budget to increase visibility and ROI.

I handled on in-platform ads, in my previous role it was Shopee platform, as a part of my role in E-commerce Marketing Specialist by selecting the products to boost, optimizing the targeting of the ads, whether it was search ads using keywords or discovery ads using SEO and product recommendation, and adjusting the daily budget in order to increase the products and store visibility and ROI (Return of Investment) as the result.