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Generated with Midjourney & Kling AI
the ai results are amazing.. using kling get better video gen result. Love ur work
The network for creativity
Join 1.25M professional creatives like you
Connect with clients, get discovered, and run your business 100% commission-free
Creatives on Contra have earned over $150M and we are just getting started
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A footer section from one of my recent design experiments that I really enjoyed creating :)
Project:
A promo reel for a real client. A LinkedIn brand consultant who helps serious professionals show up online without the noise.
The Human by Design moment:
I built the loud version first. Big text, fast cuts, hype music. Exactly what a LinkedIn promo is expected to look like. It was competent work. Then I watched it back and deleted it.
Not because it was badly made. Because it was wrong for her. Her clients come to her to get away from that noise. A loud promo would have contradicted the thing she's known for.
AI could generate something polished. It couldn't know that polished was the wrong call for this particular client. I knew, because I built her website and I know her brand.
The decision that carries it:
Her brand has exactly one accent color. So in a 28-second reel, that color appears once, on a single word. Everything else stays calm. AI would have spread it everywhere for "visual interest." Using it once was the whole point.
Envato as the toolkit:
Stock video, music, fonts, and AI-generated textures. All from Envato. Four asset categories in one deliverable.
Real client:
Not a spec project. She's an active consultant, I built her website, and she reviewed and approved this reel.
Social links: https://www.instagram.com/reel/Da5GRSnTkj9/?utm_source=ig_web_copy_link&igsh=MzRlODBiNWFlZA==
Really great walkthrough video
One of the most time-consuming parts of creating ad creatives is exploring different concepts.
I wanted to see if Canva Grow 2.0 could help speed up that part of the process.
I gave it a detailed creative brief, a product image, and a logo, then let it generate a set of ad concepts.
The results weren't perfect, but I was surprised by how well it understood the overall creative direction. It still needs refinement, especially in the copy and composition, but it works well as a starting point for concept exploration.
I shared my process walkthrough in the comments 🍊
Do you think you'll use this?
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