Introducing MONETA, a digital banking brand concept designed for modern businesses that need a banking experience built around clarity, speed, and confidence.
Thinking about moving from Excel or Google Sheets to a CRM? Don’t migrate the problems with the data.
Before choosing or configuring a CRM, I usually check five things:
• Does every active lead have a clear owner?
• Is there always a defined next action?
• Are follow-up dates consistently tracked?
• Are lead statuses clear and used consistently?
• Could another team member understand the spreadsheet without asking for help?
If several answers are “no”, the problem may not be the CRM yet — it may be the workflow behind it.
A CRM works much better when the sales process is clear before migration starts. I created a free CRM Readiness Self-Check for small teams that want to identify these gaps before investing more time or money in a CRM.
If you’re currently working from spreadsheets and considering a CRM, comment “CHECK” or send me a message and I’ll send it to you.
ZEVA - A Fintech Experience Designed Around Everyday Money
Most finance apps focus heavily on transactions.
ZEVA explores what happens when financial management becomes part of a broader everyday experience.
The product combines:
• Payment and purchase management
• Outstanding payment visibility
• Refund and return tracking
• Shopping and selected stores
• Cashback benefits
• Card selection
• Personalized card customization
The design challenge was to bring these different behaviors together without making the experience feel overloaded.
The result is a clean, premium mobile interface where financial management, rewards, shopping, and personalization work as parts of one product experience.
Good fintech UX isn’t about adding more features. It’s about making complex financial actions feel easier to understand.
Building a fintech app, payment platform, banking product, or financial dashboard?
Taqwah can help you transform your product idea into a polished, scalable UI/UX experience - from product structure and user flows to high-fidelity interface design.