200 reactions look great, but what do they tell us?
As a content and social media manager, I look beyond the engagement count: are we reaching the people we want to reach and getting the response we’re aiming for?
If the goal is to generate product interest, I’d rather see 20 people asking about the product than 200 simply liking the video.
Both can be valuable, but the goal determines which matters more.
25K on Contra 🎉
What started as another platform to share my work has turned into a place where I’ve connected with some really great clients and worked on projects across branding, social, content, and growth marketing.
Very grateful for every opportunity, referral, and client...
I've been having a lot of fun helping Splice "gamify" their usually tech-heavy content. Turns out some neon graphics, over-the-top sound effects, and a well timed fart joke is really all you need to change the vibe. 🤪