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What if a newsletter felt more like a magazine than a marketing email?
This concept campaign was created for Pulse Theory, a fictional wellness and performance publication.
The goal was to increase engagement by transforming a traditional newsletter into an editorial experience. Instead of promotional content, readers are guided through curated stories on recovery, performance, mindset, and wellness.
The result is a content-first email designed to keep subscribers engaged, increase click-through rates, and strengthen long-term audience loyalty.
Services:
✦ Newsletter Strategy
✦ Editorial Copywriting
✦ Email Design
#EmailMarketing #NewsletterDesign #WellnessMarketing #ContentMarketing #EmailCopywriting
The network for creativity
Join 1.25M professional creatives like you
Connect with clients, get discovered, and run your business 100% commission-free
Creatives on Contra have earned over $150M and we are just getting started
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