The network for creativity
Join 1.25M professional creatives like you
Connect with clients, get discovered, and run your business 100% commission-free
Creatives on Contra have earned over $150M and we are just getting started
Back to feedPost
đź‘€ Plain or Detailed?
Have you ever looked at a mermaid gown and noticed how much you can understand just from its silhouette? One thing I find interesting about the mermaid gown is how clearly its structure can be understood. You can follow the fitted bodice and waist, see how the gown follows the body, and then watch it open up towards the hem. But then there’s that open space created by the flare. ✨ That’s where I think things get interesting because the designer can really play with it through fabric, embellishments, texture, draping, appliqué, embroidery, or even something completely unexpected. And honestly, I think that’s what makes the mermaid silhouette so interesting. You can look at it plain and still appreciate the shape, then add all those little details and suddenly it feels completely different. Either way, the silhouette still works. 🤍
Now I’m curious... 👀 If it were up to you, would you leave it plain or go all out with the details?:
The network for creativity
Join 1.25M professional creatives like you
Connect with clients, get discovered, and run your business 100% commission-free
Creatives on Contra have earned over $150M and we are just getting started
Related posts
Booking a fitting shouldn’t take more messages than the alteration itself.
Meet Tivora Atelier, a fictional clothing alterations studio in Bucharest. The problem: a solo owner spends too much time asking every customer the same questions and coordinating appointments by hand.
I designed and built a booking experience in @Lovable that takes a customer from “Can I book?” to a confirmed fitting. They share garment details, choose an available time and receive a confirmation email. They can add the fitting to their calendar or use a private link to manage it later.
On the other side, the owner has one view for appointments, garment notes and availability.
This is an exploratory demo, not a real booking service. The video walks through the customer and owner experiences in under a minute.
Explore the public project: https://tivoraatelier.lovable.app/
#lovablechallenge
Great job, Anca
This project was slightly out of my comfort zone.
Most of my work tends to be warmer, more elegant and feminine. So when this client asked for something very rigid, minimal and clean, I knew I was going to have to approach the project differently.
They are architects, and they wanted their structural, precise and highly organised way of thinking to come through in the website.
I have to admit, I was a little scared at the beginning.
It’s always interesting when a project doesn’t immediately feel like “you”. There’s a temptation to bring your own aesthetic into everything you create — but sometimes the real challenge is knowing when not to.
Looking at the final website now, I actually love how consistent it feels with their identity.
And perhaps that’s the real goal of design: not to make everything look like your work, but to create something that feels unmistakably like your client.
Have you ever worked on a project that was completely outside your usual aesthetic? Did you embrace it, or did you find yourself trying to bring it back into your own visual language?
Does your brand sell only a product, or does it sell a feeling?

Most bridal brands show the same thing. The before. The preparation, the anticipation, the getting ready. Beautiful, but always the same story told the same way.
I wanted to tell the other side.

This campaign lives in the after. A bride, alone, walking through the quiet of the night. She moves through the spaces where her day happened, the dinner, the celebration, the music, and she relives all of it. Not the rush of the wedding, but the stillness that comes after, when a woman holds on to the most important day of her life a little longer before letting it become memory.

I set it aboard a train, because a train like this carries something magical. Movement, intimacy, a world of its own gliding through the night. The kind of sophistication that turns a dress into a story.

And the dress is mine. I created it from scratch. A classic silhouette, high neck, sheer sleeves, lace at the collar and cuffs, made for a woman who does not need to show everything to be unforgettable.

This is what I do. I build worlds where a product becomes a feeling, and a feeling becomes desire.
