I just completed a full end-to-end analytics project using MrBeast’s YouTube channel data.

This project highlights how data, when collected and structured correctly, can tell powerful stories.

Here’s what I built:

✔ Automated data extraction using the Google Cloud YouTube API (views, likes, comments, upload dates, engagement rates, etc.) ✔ Cleaned and transformed the dataset in Python (Pandas) to uncover trends in performance and content strategy ✔ Developed a Power BI dashboard showing — Upload consistency over time — Average view performance by category — Engagement patterns across thumbnails & titles — Growth signals that explain why MrBeast dominates YouTube

The goal was simple: turn raw YouTube data into clear, visual insights that explain what makes a top creator grow at scale.