Launch New Product of ACUVUE. Led End to End brand development & growth of contact lens category penetration and campaigns to acquire new wearers, resulted consistent business growth (+13% to 20% YoY)
I got to work with the dreamiest new brand and photography to translate into a more editorial Shopify experience for a beauty subscription brand. Even better, the new site helped increase subscriptions and hit the brand's goal after launch. ✨ Check it out.