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I created a clean, conversion-focused landing page and paired it with social media guidance to make their offer clear and actionable.
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After watching the Artemis mission I decided take a look at the Canadian Space Agency website and decided to redo it for fun.
The goal was to modernize the web site and create something that would get people interested in learning more about it.
Here are some hero section explorations I created for it.
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Nice!
Just launched an experience I’m actually proud of ✨
🏆 The project has been nominated on Awwwards - if it resonates with you, your support would mean a lot: 👉 https://www.awwwards.com/sites/assistantly
This wasn’t about designing “another website.” It was about solving a positioning problem - how do you transform a service into something that feels premium, productised, and desirable?
The answer wasn’t more content.
It was clarity through storytelling + interaction.
Every decision - from the 🦄 interactive unicorn hero to the scroll-driven team integration and dynamic layouts, was built to communicate one thing clearly: value.
Because at this level, design isn’t decor.
It’s how businesses are understood.
Really cool website 🚀
🖤 3 landing pages. 3 different industries. One design system that converts.
I just wrapped up three high-converting landing pages - and I want to break down exactly how I approached each one.
The secret? Every decision was intentional.
Here's what went into each build:
LX Detailed (Luxury Auto Detailing)
Dark, cinematic, editorial. I used a near-black base with white serif typography to signal premium positioning. The CTA hierarchy was clear - one primary action, one secondary. No noise.
L'Aura (Luxury Wellness & Spa)
Warmth over sharpness. I leaned into soft contrast, earthy tones, and generous whitespace to make the visitor feel relaxed before they even read a word. Trust is built before the scroll.
Iron & Steel (Men's Grooming)
Bold, unapologetic, high-energy. Heavy black backgrounds, oversized type, and a punchy amber accent color. This one had to feel like the barbershop itself - confident and no-frills.
What these three have in common:
→ A single, dominant headline that speaks to identity - not just features
→ One clear CTA above the fold
→ Color psychology matched to the target audience
→ Imagery that sells the feeling, not the product
Most landing pages fail because they try to say everything. These work because they each say one thing louder than anything else.
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