Helped my dad's small business on Long Island transform their Google Business Profile from completely invisible to consistently ranking in local search results. The profile hadn't been touched in years - incomplete info, no posts, zero visibility. I did a complete overhaul: optimized business description and categories, added 20+ geo-tagged posts, built out Q&A section, implemented review strategy, and optimized all photos. Within 6 weeks, went from not showing up at all to appearing in top results for primary service keywords. Customer calls from Google increased significantly.