This visual identity was created for a nail studio imagined as a girls-only space with a soft, caring vibe.
Inspired by the yin-yang symbol, the logo evolved through refined shapes, forms, and color variations into a light, rounded mark with a clear and readable logotype.
The final identity creates a recognizable and balanced brand presence, giving the studio a strong yet welcoming visual character.
Which brand showreel preview design would you choose - Silver & Ropes or Purple Stones? ⚡
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One skincare identity across bottles, jars and tubes. I designed the wordmark, pink-and-cobalt packaging system, campaign applications and digital mockups, then brought the collection into motion.
A consistent visual language, with room for each product to feel individual.