The network for creativity
Join 1.25M professional creatives like you
Connect with clients, get discovered, and run your business 100% commission-free
Creatives on Contra have earned over $150M and we are just getting started
Back to feedPost
I’ve been using Adobe Express for branding work, especially when I need to quickly explore different visual directions.
From building brand kits to creating social assets and keeping typography, colors, and visuals consistent, it makes the process much easier.
I like how simple it is while still giving enough flexibility to experiment with a brand’s visual identity.
The network for creativity
Join 1.25M professional creatives like you
Connect with clients, get discovered, and run your business 100% commission-free
Creatives on Contra have earned over $150M and we are just getting started
Related posts
A little design exploration for practice ✨
This time, I’m working on a concept for a lighting brand.
Which direction do you prefer?
74 voted
70%
31 voted
30%
105 votes
Closed
Atmospheric, for a lighting brand it feels almost unfair not to show the product actually doing its job in a real room. The minimal version reads more like a furniture catalog to me. Is Lumeria leaning toward a specific price point or market that would push this one way or the other?
AEROVA - Brand Direction
Exploring two visual directions for AEROVA, a wind-energy brand built around the idea of “Invisible force. Visible progress.”
Both directions use the same identity system, but create a different feeling:
Option A - Deep Green
Option B - Soft Blue
Which direction feels stronger for AEROVA?
27 voted
77%
8 voted
23%
35 votes
Closed
The soft blue palette feels more airy and closer to wind energy! Deep green is so overused in the energy industry so definitely option B.
You nailed the overall mood here. The details just reinforce it nicely.