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Spent the last few days building this beauty spec ad from scratch 💄✨
One product.
One consistent character.
A lot of iterations with mutli-characters.
And way too many tiny details nobody will ever notice 😅
Really happy with how this one turned out.
Would love to know:
What's the first thing that caught your attention: the character, the product, or the overall vibe?
This is amazing 😍 🤩
Lovely
The network for creativity
Join 1.25M professional creatives like you
Connect with clients, get discovered, and run your business 100% commission-free
Creatives on Contra have earned over $150M and we are just getting started
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Does presenting more design options actually give clients more freedom?
I’m starting to think the opposite can happen.
If I present 5 directions, the client now has to decide which one they like. If I present 1–2 strong, well thought-out directions, I’m also showing them what I think the brand needs.
For me, the number of options is part of the design process itself.
How many directions do you usually present to a client?
One or two, never five. Five options is not freedom, it is homework you handed the client. One or two strong directions says I made the hard calls for you, which is what they are actually paying for. Choice is a burden dressed up as a courtesy.
Which watch ad hits different? ⌚✨
Two colour moods. One timeless style.
I explored two visual directions for this luxury watch poster.
Which one would you choose?
Vote below! 👇
#GraphicDesign #PosterDesign #CreativeDesign #WatchDesign #UIDesign
7 voted
64%
4 voted
36%
11 votes
Closed
DEEEP GREEEN!! So premium
BORA – Ad Creative Concept
Most kitchen appliance ads sell you the warm family dinner. I wanted to try the opposite.
Built this BORA concept as a portfolio piece, treating the product like architecture instead of tech – dark marble, concrete, no hands, no food styling. Just a pot, steam, and silence.
The steam does all the movement in the motion piece. Typography stays out of the way – one line, low CTA, nothing fighting the composition. Turns out when you strip out the lifestyle, the price point sells itself.
