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This is my project about the dilemma people face in today's digital age, where they debate whether in case of an incident, it is better to forget to bring their wallet or their phone. 🧠 😊
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Two cuts of the same Outlier promo. 24 seconds each, one framed wide, one framed for the phone. 1 or 2. Why?🤔
8 voted
50%
8 voted
50%
16 votes
Closed
Going with 2. Most people will watch it on their phone anyway and the tighter framing feels punchier. 1 looks more cinematic though.
ARTSEC is an art investment platform focused on making African contemporary and indigenous art more accessible to collectors and investors.
I developed a complete visual identity system for the brand, including the logo, colour palette, typography and usage guidelines.
The identity was designed to give ARTSEC a distinctive, consistent visual presence while reflecting its connection to African art and culture across print and digital applications.
Can't stop looking at this! 😍