Excited to officially start next week as a Mentor for RMIT Europe’s Eco-Literacy & Regenerative Futures programme, where I’ll be helping professionals develop the ability to communicate sustainability with accuracy, depth and real impact.

What may not be obvious at first is how directly this strengthens my work as a Fractional CMO, ensuring the growth strategies I design for B2B companies are not only commercially sharp but also future-proof, regulation-ready, and trusted by increasingly informed audiences.

Curious how this affects your positioning and growth strategy? Happy to share insights with anyone navigating this shift.