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Label design and illustration for Pincsui, a sweet rosé from a family winery in Salta, Argentina.
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A fashion storefront needs to show the outfit and make its individual pieces easy to find.
For FORM, I paired a warm, editorial lookbook with clearly grouped product names, prices, and size choices.
Cream surfaces, charcoal typography, and consistent product cards connect the homepage with the desktop and mobile screen concepts.
One useful design principle from this project: give campaign imagery and shopping details their own readable zones. The collection can have a strong visual presence while the next product decision stays clear.
Explore the complete design case study:
https://contra.com/p/rNPRqooQ-form-fashion-e-commerce-website-design
When exploring a clothing collection, what helps you most: a styled outfit or an individual product grid?
Adorable
Simple ideas often make the best illustrations.
It had been a while since I last drew, and when I finally sat down, my mind went blank. When that happens, I pick something simple and a little cliché and see what I can do with it.
This time it was an apple. Then a worm popped out to say hi!
The pink worm against the green and blue is a great color pop. The apple with the missing center is a fun touch.