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Implemented Meta Pixel and Conversion API (CAPI) for accurate browser and server-side conversion tracking. Configured standard ecommerce events, enabled event deduplication, and optimized Event Match Quality to improve attribution and Meta Ads optimization. All events were tested and validated in Meta Events Manager to ensure reliable conversion tracking.
The network for creativity
Join 1.25M professional creatives like you
Connect with clients, get discovered, and run your business 100% commission-free
Creatives on Contra have earned over $150M and we are just getting started
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Day 4/30 of designing one hero section every day.
Today: an event landing page for "Glow Nights": an immersive winter light experience in Sydney, headlined by a DJ.
Events are a different design problem. You're not selling a product people can evaluate, you're selling a night they have to imagine. So:
→ Video does the imagining for them. The hero sits on live footage of the light installation, thousands of suspended points of light. No still image gets close to this.
→ The title stays bone-white and dead simple. When the background is this loud, type has one job: don't compete, just be legible from across the room.
→ The details bar anchors the bottom like a ticket stub. Date on one side, venue on the other.
4 down, 26 to go.
Good work👏👏🔥🔥
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