New website project — Design Direction Phase: Gathering inspiration, test color palettes, explore...New website project — Design Direction Phase: Gathering inspiration, test color palettes, explore...
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New website project — Design Direction Phase:
Gathering inspiration, test color palettes, explore typographies, and explore the visual language that could define their brand.
Why we do this before the client meeting: We want to walk in with informed options, not guesses. Every direction we explore is based on their brief, their brand values, and their goals.
This week, I'll present these explorations to them. They'll choose the direction they connect with most.
I'll document the entire process. Over the next 5-6 weeks:
- The approved design direction (after client feedback) - How we build the design system from that direction - The web design concepts - The development process - The final launch
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The network for creativity
Join 1.25M professional creatives like you
Connect with clients, get discovered, and run your business 100% commission-free
Creatives on Contra have earned over $150M and we are just getting started