Building Customer Trust Through Honest Claims and Ethical AIBuilding Customer Trust Through Honest Claims and Ethical AI
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Pam Salon
• 2d
Customers are open to trusting brands, but that trust has to be earned.
Across eight areas, most customers at least “mostly trust” companies. Honest product claims lead at about 76%, while ethical AI use sits lowest at about 58%. That gap shows brands still have room to prove themselves.
Learn how to build customer trust the right way: https://www.syntacticsinc.com/case-studies/finance-website-revamp/
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