From Strategy to Scale: Rs. 25.4M in Revenue & 242K+ Website Visitors Every successful Meta Ads c...From Strategy to Scale: Rs. 25.4M in Revenue & 242K+ Website Visitors Every successful Meta Ads c...
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Hi Contra! I’m Daniyal, an SEO specialist working with e-commerce and service businesses.
Lately, I’ve been focusing on a problem I see often: businesses publish more content, but the pages that could bring in customers still have technical issues, weak internal links, or unclear search intent.
My work starts with finding those gaps, then fixing the pages that matter most. I work across technical SEO, content strategy, and Shopify and WordPress sites.
If you’re working on an online store or a service website, what’s your biggest SEO challenge right now? I’d be happy to share a practical suggestion.
Built a reporting workflow that brings Shopify sales data, Meta Ads spend, and COGS into one automated Google Sheets P&L.
The workflow:
🛍️ Shopify API → Sales, orders, refunds & product data
📣 Meta Ads API → Advertising spend & campaign data
📁 Google Drive → COGS file uploads
⚙️ Google Sheets + Apps Script → Data cleaning, calculations & reporting
The final P&L can track:
• Revenue
• COGS
• Gross Profit & Margin
• Ad Spend
• Net Profit
• Product-level profitability
The goal is simple: reduce manual reporting and give the business a clearer view of actual profitability.
Built by Skillytics Consulting for practical ecommerce analytics and automation.
This project focused on improving overall store performance and increasing sales through better account management, listing optimization, product research, PPC optimization, and continuous performance monitoring.
Before optimization, the store generated 117 units with $5,898.25 in sales. After implementing the optimization strategy, sales increased to 389 orders with $16,343.30 in sales.