finally ending the week with a win having this design done.... feeling proud of my

finally ending the week with a win having this design done.... feeling proud of myfinally ending the week with a win having this design done.... feeling proud of my

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Ochi Ben

• Feb 6

finally ending the week with a win having this design done.... feeling proud of my growth😊

Brand Design Graphic Design Adobe Illustrator Adobe Photoshop logo mockup grahicdesigner

MA Rakib Khan

• Feb 9

Wonderful work

Jordan Stimpson

pro

• Mar 10

Unused work doesn't mean it's wrong... This was a brand identity concept we at Jords+Co Studio did for Primora where we pushed the boundaries a little. How far could we take institutional credibility before it lost the energy and vibrance of blockchain and crypto (and vice versa)? The concepts that don't get chosen are often the reason the final direction lands so precisely. They test the edges and reveal where the line is. It doesn't mean the work is wrong. It's built on the same insight, the same foundation, the same strategic positioning. Just emphasising certain attributes over others. I loved this direction. Thankfully I loved the chosen one too.