For no-answer calls, it escalates through three separate attempts — each tagging the contact accordingly (Called: No Answer #1, #2, #3) and firing a personalized missed call SMS at each stage, so no lead goes cold from a missed call. When a quote goes out, it automatically tags the contact and sends a Quote Sent SMS to keep the prospect warm. Leads that close as Won or Lost update their status instantly, and edge cases are caught with a "New Lead" tag to prevent anything from slipping through.