Most kitchen appliance ads sell you the warm family dinner. I wanted to try the opposite.
Built this BORA concept as a portfolio piece, treating the product like architecture instead of tech – dark marble, concrete, no hands, no food styling. Just a pot, steam, and silence.
The steam does all the movement in the motion piece. Typography stays out of the way – one line, low CTA, nothing fighting the composition. Turns out when you strip out the lifestyle, the price point sells itself.
I am currently working on the Elotrix EV Mobile App
Elotrix EV is a modern mobile app designed to make electric vehicle ownership simpler, smarter, and more connected. From discovering electric vehicles to managing charging and monitoring essential vehicle information, the app brings key EV experiences together in one intuitive platform.
The app focuses on a clean, user-friendly interface that helps drivers quickly access important information without unnecessary complexity. Thoughtful navigation, clear visual hierarchy, and interactive elements create a seamless experience for both new and experienced EV users.
With Elotrix EV, the goal is simple: make electric mobility easier to understand.
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