I migrated Pi-lit's site from WordPress to a custom-coded, AI-native website with its own hosting. The result:
-A scalable design system that also supports their ecommerce
-30+ pages with consistent branding throughout
-Animated illustrations of their scenes and products that bring the roadway safety story to life
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This is how a social system should work: strong enough rules that the brand reads at thumbnail size, loose enough that the feed never looks copy-pasted. Do you hand clients a Figma kit for this, or build it in something their team edits themselves?
Salt as the core idea is clever. It says preservation, purity and texture in one move, which is exactly what skincare is trying to say. Curious how the crystal motif holds up at small sizes, like a cap or a sachet. Looking forward to the full case.