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Maurice’s Jewelers has served Miami since 1935.
Live Site Launching Early July
Current Live Site(s):
Pieces at Maurices
Get Your Pieces At Maurices
Nearly 90 years of family craftsmanship. Engagement rings, heirlooms, repairs, appraisals, gold buying, and the kind of customer trust that only a real local business can earn across generations.
For the Base44 #GiveItAGlow challenge, I wanted to give that legacy a digital experience worthy of the brand.
Before, too much of the business still depended on analog systems:
Inventory lived in spreadsheets. Appraisals relied on calculators, paper notes, and delayed callbacks. Custom design and heirloom documentation mostly started in person. 3,700+ products were difficult to organize, review, and act on quickly.
So I built Maurice’s Jewelers a complete digital operating system — not just a website.
The platform includes:
A live luxury storefront Three showroom modes A Diamond Room A custom Design Lab A Gemstone Vault Virtual Try-On Heirloom Passports Appointment booking Live gold appraisal intake An admin appraisal workflow And ARIA — an AI inventory advisor that helps review the full catalog and recommend what to restock, archive, or stop tracking.
The real value is in the automation.
A gold appraisal request that used to require a phone call and manual follow-up can now begin instantly online. Customers submit details, receive an estimate, and the lead lands directly in the owner’s review queue.
Inventory review also becomes faster. Instead of manually sorting through spreadsheet exports, ARIA turns thousands of products into clear business actions with explainable recommendations.
The project also supports Maurice’s branded retail presence through:
GET YOUR PIECES AT MAURICE’S™ PIECES AT MAURICE’S™
With live branded destinations:
That gives the business more than a storefront. It gives Maurice’s a modern customer experience, stronger digital brand infrastructure, better lead capture, and a platform the business can keep building on.
This is what small businesses need.
Not just a prettier homepage.
Leverage.
A way to save time. A way to serve customers better. A way to turn legacy trust into modern advantage.
Ninety years of craft. One digital renaissance.
Built on Base44 for Maurice’s Jewelers · Est. 1935.
#GiveItAGlow @Base44
The network for creativity
Join 1.25M professional creatives like you
Connect with clients, get discovered, and run your business 100% commission-free
Creatives on Contra have earned over $150M and we are just getting started
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We are so excited for the Base44 Give it a Glow Challenge!
Get started building something for a local business here ❤️
The Challenge: Oravelle Studios works across animation, illustration, board games, eBooks, and games five very different creative disciplines under one brand. The risk? A website that either flattens their range into something generic, or splinters into a confusing mess with no clear identity.
The Win: I designed and developed their full website from the ground up a single, cohesive home for a multi-disciplinary portfolio that actually makes their range feel like a strength, not a liability.
What went into it:
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✅ Full WordPress + Elementor development
✅ Information architecture that organizes 5 distinct service lines without overwhelming visitors
✅ Fully responsive across every device
The result: a site that's as imaginative and polished as the studio's own creative work and built to turn visitors into clients.
Website: Oravelle Studio
looks really good
I've been working on DivineShot for a while now. It's still a work in progress, but I wanted to create a "Coming Soon" page that truly captures its vision.
To build the hero section, I used @Unicorn Studio —and I genuinely loved the experience. While I'm comfortable working with WebGL, using Unicorn Studio felt like working in After Effects: intuitive, layer-based, and incredibly easy to experiment with.
I'm honestly hooked. I've already started exploring new ideas and building more interactive experiences with it.
Huge shoutout to the Unicorn Studio team for creating such an amazing tool. ❤️ I also plan to give back to the community by creating tutorials, since there aren't many available yet. Hopefully they'll help others get started and unlock what's possible.
Amazing
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