social media marketer for luxury perfume Brand and Brand management

TikTok gives you dopamine in under a second. That's your competition. I'm building a product with a friend for the moments when you're low on energy and about to default to mindless scrolling. Dead time between tasks, on the couch, waiting for something. Most apps try to compete with guilt. Streaks that start as motivation and turn into something you dread missing. Push notifications that feel like a disappointed parent. App blockers that treat you like a child. People don't quit because they lost interest. They quit because the app made them feel bad about themselves. Nobody picks up their phone feeling tired and thinks "let me go feel guilty for a bit." So we flipped the question. The moment you tap the icon, something satisfying happens. Haptics, motion, a splash screen that feels like the app is greeting you. Before any content loads. Before any decision gets made. Match the speed of the dopamine, and you don't need the guilt. Still rough. Here's where it's at.

I like it, since the beginning the app gives you dopamine (attention) with the animation! I also used that with my productivity app that I have been working on for people with ADHD (also for non ADHD people but my main focus is ADHD users).