Superstore Sales Performance Dashboard: Retail sales analysis for a US-based ecommerce business covering 4 years of transactional data across 3 product categories, 4 regions, and 17 product sub-categories. Business Problem:
Which products, regions, and customer segments are driving revenue and where are the gaps?
Key Findings:
โขTechnology is the top revenue category, generating the highest sales across all regions.
โขThe Consumer segment accounts for 51% of total revenue, outperforming Corporate and Home Office.
โขStandard Class shipping dominates fulfillment, representing the majority of all orders
Dashboard Details.
โขCovering overall sales performance and detailed product breakdown.
โขInteractive filters by region and product category.
โขVisuals include revenue trends, sales by sub-category, segment distribution, and shipping analysis.