A reminder I ran into while working on one of my own projects: sometimes the copy isn’t the probl...A reminder I ran into while working on one of my own projects: sometimes the copy isn’t the probl...
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A reminder I ran into while working on one of my own projects: sometimes the copy isn’t the problem—the container is.
If good content still feels awkward, confusing, or difficult to move through, rewriting it again may not fix it. Sometimes the structure around the words is what’s fighting the experience.
UX writing and design don’t exist separately. Good copy needs a space that lets it do its job.
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Creatives on Contra have earned over $150M and we are just getting started