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Five written questions can remove more uncertainty than another discount request:
Which costs are excluded from the quoted total?
What exactly starts the stated lead time?
Is the Incoterm paired with a named place and current version?
Are tooling and packaging one-time or recurring charges?
How long are price and payment terms valid?
The goal is not to force a winner. It is to make the decision conditions visible before supplier award.
The network for creativity
Join 1.25M professional creatives like you
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Hidden costs are often not hidden in the quote. They are hidden in the boundary.
Before comparing supplier totals, mark these fields as stated or unknown:
freight scope and named Incoterm place;
duty, tax, brokerage, and local delivery;
tooling, packaging, inspection, and payment fees;
MOQ and price-break basis;
what event starts the promised lead time.
A lower visible total is not a lower decision cost when the missing fields are material. Ask for the boundary in writing before awarding the order.
Which one would you test first on cold traffic?👀
A) Offer 20% OFF + Free Shipping B) Curiosity + Taste Objection
Same product. 2 completely different angles:) Which one gets your click A or B?
[ Performance focused Meta creatives for DTC brands & agencies ]
Which one would you test first on cold traffic?👀
A) Offer 20% OFF + Free Shipping
B) Curiosity + Taste Objection
Same product. 2 completely different angles:)
Which one gets your click A or B?
[ Performance focused Meta creatives for DTC brands & agencies ]
38 voted
40%
56 voted
60%
94 votes
Closed
Guess which one the client rejected
4 votes
Ends in 6h
