CGI Product Film Concept for Laneige Lip Sleeping MaskCGI Product Film Concept for Laneige Lip Sleeping Mask
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A Sweet Surprise from the Sky-concept product film
A 20-second vertical CGI short built around a single SKU: Laneige's Lip Sleeping Mask in the gingerbread edition. No humans, no dialogue - a reindeer calf with chapped lips, a jar dropped from Santa's sleigh, a woodland of animals who can't open it, and a gingerbread topper that comes alive out of the balm.
Scope: concept, story, storyboard, character and environment design, shot build, edit, sound design. Delivered 9:16, 1080p, ready for Reels and paid social.
Built from the real product - packaging, label, topper and spatula all match the actual pack. Concept work, not a commissioned campaign.
Available for product film and CGI concept work: swatii.visuals@gmail.com
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