Built and configured a Shopify e-commerce website for Crestlife, working on the store structure, product catalogue, website content and product presentation.
The project involved setting up approximately 40 products, organising the online store and implementing SEO improvements to support product discoverability and a better shopping experience.
Comparing your manual design against AI output is a useful way to spot where the tech still struggles with specific brand personality. It helps you see exactly which elements need human refinement rather than relying entirely on generated drafts.