How to structure your campaigns, where to allocate your budget and what to prioritize. What’s included:

Business and market analysis

Target audience analysis

Competitor & market research

Paid media channel recommendations

Google Ads strategy

Meta Ads strategy

TikTok & Pinterest recommendations where relevant

Campaign structure recommendations

Budget allocation

KPI & performance framework

Audience and targeting recommendations

Creative & testing recommendations

Customer acquisition / funnel recommendations

30 day action plan The strategy is based on your specific business, goals and available resources rather than a one-size-fits-all approach. Platforms: Google Ads, Meta Ads, TikTok Ads, Pinterest Ads and other relevant paid media channels. Deliverable: A clear, structured strategy with actionable recommendations that you or your marketing team can use to plan and execute your campaigns.

Ideal for: Small businesses, Start-ups running Google, Bing Ads, Meta Ads or both and other paid social ads.